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About Us

About Us

About Us

DeSerres is established across Canada with its modern, spacious and colourful stores that provide materials and supplies to artists, arts and crafts enthusiasts, and children, students and designers.

Our stores

With our inspiring stores and transactional website, DeSerres is the leading retailer of arts and craft supplies in Canada. We offer our customers a wide selection of decorating items, bead bars for jewellery-making, stationery, books, frames and framing services, plus toys for kids. Everything to put people in touch with their own creativity.

For more information about our stores including opening hours and the products and services offered, or to find a store near you, click here.

History

DeSerres is a third-generation family-owned business that was founded in 1908.

1908

At the age of 27, Omer DeSerres acquired an ironwork store on the corner of Sainte-Catherine and Saint-Denis streets in Montreal, which he turned into a hardware store. As the years went by, Omer DeSerres opened new branches and diversified his activities. He became a major distributor of plumbing and heating equipment!

1937

The founder’s oldest son, Roger DeSerres, joined the business. With his father, he transformed the hardware stores into department stores.

1949

The company’s founder, Omer DeSerres, passed away

1950s

The business, led by Roger DeSerres, numbered seven stores and sold a variety of products, including sports equipment. To meet the demand from students of the École des arts appliqués, whose building neighboured on the downtown store, a department was created to stock fine art and graphic art supplies.

1975

The market for department stores was transforming, and competition was fierce. The founder’s grandson, Marc DeSerres, joined the company. He decided the company should find its niche in art supplies—a market that was in the process of expanding. Quebec advertising agencies began to purchase their supplies at Omer DeSerres, and the business quickly became a reference in the field. Omer DeSerres also benefited from the close proximity of Université du Québec à Montréal, which had made its home in the neighbourhood

1986

The company acquired Trottier and Lizotte and Pavillon des Arts (in Quebec.)

1988

The company acquired Loomis & Toles (in Ontario). Ten years later, the stores were renamed Loomis Art Store.

1989

The company created the Omer DeSerres Chair of Retailing at HÉC, or l’École des hautes études commerciales (in Montreal)

1991

The company acquired Eez Zee Art (in Ottawa).

1992 - 2005

The business took a new direction: DeSerres now aimed to attract the general public, opening nine “new concept” stores: Oakville (Ontario), Chicoutimi, Laval, Sherbrooke, St-Hubert, Trois-Rivières, Quebec City, Marché Central (Montreal), and Concordia Express (Montreal).

2006

The business continued to grow, and for the first time, DeSerres opened a store in the heart of downtown Montréal, in Place Montréal-Trust. Two other stores opened their doors, one in Pointe-Claire and the other in Boisbriand (both in Quebec), while the Vancouver, B.C. store moved to a choice new location on Broadway Boulevard.

Creative DIY crafts started to grow in popularity: scrapbooking took a major place at DeSerres, and the Scrapbooking Club was born

2007

The rhythm of growth continued with new stores opening their doors: St-Léonard, Gatineau and Brossard (in the Dix30 area) in Quebec, as well as Edmonton in Alberta. Always in step with the trends, DeSerres opened its innovative in-store Bead Bars.

2008

DeSerres celebrated its 100th anniversary!

2009

DeSerres launched an interior decoration department, offering a wide choice of stick-on decorations. In December, deserres.ca unveiled its new, improved website.

© DeSerres 2014